It is important that you offer your visitors a simple way of contacting you directly, not relying on the comment section alone to differentiate between a simple comment and an opportunity.  Having a clear way to be contacted has a number of benefits: It gives your readers a way to privately contact you – Comments […]

Be Passionate. You are writing a blog because you have something to say, so say it with enthusiasm and passion. When it comes down to it, it is your voice that will make your blog stand out from the millions of others out there. Be Funny. The power to make some one laugh out loud […]

A Jackob Nielsen study has shown that 90% of online community users read or observe content without engaging with it, 9% of users contribute a little and 1% actively contribute. So if 1 in every 100 readers comment on your blog then understanding ways to encourage more interactivity on your site is essential. 10 ways […]

In the world of blogging, content is king. Creating a Blog is easy, maintaining a Blog is hard. As an artist you might want to blog about: The development/ evolution of your artistic practice. Your residencies, exhibitions, productions, events and activities. New projects you are working on i.e. recording an album, working with youth groups […]

What to do when you write that first Blog post?   Write a Title – in the Title Field give your post a name. Write your Post – Most blogging services use a Rich Text Editor that operates exactly like a word processor (such as Word for Windows) to enable you to type up your […]

All you need to get started is an email address and something to say.   Step One: Define Your Niche Before you consider where you are going to blog it is important to decide on the theme or subject area that your blog will be about. The two main factors to consider when picking your […]

A blog is a specific type of website that displays entries (or posts) in reverse chronological order. Blog posts can consist of text, images, links to other websites and most typically a way for readers to leave comments about the post. There is more then one free blogging service that can have you up and […]

To follow on from ‘How to Use Facebook’ check out these excellent videos for using Twitter.

I think that most of us now recognise the value of being on a social network like facebook. The interaction with audiences or customers, the instant feedback, the ability to promote events or activities to your core supporters, and having a more ‘social’ side to your organisation has opened up a whole new dimension of […]

A huge thank you to all the wonderful people who took part in the first HI-Arts Audience Development Survey last month!

I have now finished the analysis and report, which you can download from the HI-Arts Research web pages.